The Evolution of Product Development with AR and VR
From 2D physical drawings to 3D CAD models, product development has undergone a massive technological shift in the last several decades. Today, the complexity of software for design, engineering, and manufacturing and the prevalence of virtual prototyping means that fewer stakeholders have meaningful reviews and input into the design process.
Immersive technologies, such as augmented reality (AR) and virtual reality (VR), are helping to address these challenges. By enabling realistic interaction with the virtual prototype and real-time collaboration, VR and AR are empowering stakeholders to review product design and provide meaningful input at all stages of development.
With AR and VR technologies, virtual prototypes can also be analyzed in the context of their environment and real-world use. For example, technicians can now simulate maintenance procedures on virtual prototypes providing key insights and recommendations before a physical product is even built.
Enhancing Product Development: The Advantages of AR and VR
Product development has changed dramatically since the days of 2D drawings. CAD has revolutionized the process. Now AR and VR technologies are transforming product development further by enabling more realistic interactions with the virtual model, facilitating interdisciplinary collaboration, and enabling key stakeholders to have input earlier in the design process.
AR and VR Throughout the Product Development Process
Virtual Prototyping
- Product Design: Visualize, interact, and evaluate 3D models in a virtual environment, identify potential issues before physical prototyping.
- Virtual Assembly and Maintenance: Virtually verify assembly, manufacturing, and maintenance processes before any physical product is actually built.
Collaboration and Communication
- Design Reviews: Conduct immersive design reviews from any VR, AR, PC, tablet, or mobile device. Key stakeholders and decision makers can intuitively interact with the 3D product data, no CAD expertise required.
- Remote Collaboration: Facilitate collaboration between design, engineering, manufacturing, technicians, etc. no matter where these teams are located.
Sales and Marketing
- Product Showcase: perform virtual product demonstrations and presentations and enable potential customers to immersively engage with your product from anywhere.
- Customer Sign-off: Streamline and simplify the process of customer buy-in and sign-off by providing virtual and immersive walkthroughs and product demonstrations.
The ROI of AR and VR for Product Development
By reducing physical prototyping, facilitating global collaboration, and seamlessly engaging key stakeholders and decision makers, AR and VR technologies are enabling companies to make better product development decisions, faster. Investing in these technologies pays off by reducing time-to-market and development costs, while engaging prospects and customers to increase sales.
The Unique Benefits of iQ3Connect for Product Development
iQ3Connect’s platform empowers anyone with the ability to deploy and utilize AR and VR technology throughout the product development process, without programming knowledge or modeling expertise.
Web-Based
No software or application downloads required. All you need is a web browser. User’s simply click a URL link, from any device, to join a collaborative and immersive product design review.
Immersive Collaboration
iQ3Connect’s platform supports multiple simultaneous users, even if using different devices. Transcend geographical barriers and enable real-time, remote, and interactive design reviews.
Automated 3D Model Import
Seamlessly import 3D CAD and point cloud models with our one-click importer- the geometry, metadata, and model tree are all automatically imported. Integrate into PLM tools to automate the entire process and ensure the most recent model is always available.
Access Anywhere, Anytime
Our web-based platform (either on-premise or in the cloud) ensures that immersive design reviews and other experiences are accessible from anywhere, at any time, without sacrificing user or data security.
Trusted By
Joe Strelow
President, AVL Power Systems
C M Venkat
Vice President, Aker Solutions
Rajendra Chitragar
Managing Director, Arya Engineers & Contractors
Dennis (Chip) Herrick
Sr. Information Technologies Specialist, Bosch
Jeffrey Jacobson
XR Project Manager, Boston Children’s Hospital
Tom Marnane
President, MADTECH
Mark Lawrence
3D Geospatial Consultant, Waves Group
Business Manager
Tier I Automotive Supplier
Indian Aerospace Company
Principal Scientist
Device & Software Compatability
Use Any Device
iQ3Connect prioritizes the accessibility of immersive design reviews, ensuring that even those without an AR or VR device still have access to view and interact with the content. Every design review on our platform can be used with any AR, VR, PC, tablet, or mobile device, ensuring a hassle-free experience for everyone.
Seamless Content Import
Our platform supports direct import of 3D CAD and point cloud files, eliminating the need for modeling expertise or model simplifications. We not only automate the process but also ensure that the integrity and precision of the original data is maintained without performance deterioration. In addition, 360 videos and images, documents, images, videos, and audio files can all be imported to supplement the design review process.
Enterprise Integration
Seamlessly integrate AR and VR experiences into your everyday processes. Our platform can connect to single sign-on, learning management systems, access control lists, product lifecycle management tools, and more, ensuring data security and interoperability. Moreover, our open web-based platform makes it easy and cost-effective to integrate into any other business tool or processes.
Enhance your product development with the power of AR and VR and make better decisions, faster.
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